We entered the Egypt market by acquiring Fiancee and Hair Code in 2006-07. Along the way, we have maintained a stronghold in the hair category. More so after having launched Parachute range of hair products in 2010.

*1. Based on the study conducted in 2012. | 2. International study for mechanical properties of all types of hair in 2012. | 3. Compared to non-oiled hair oil